Services
What we do, line by line.
Marketing for local businesses, in three services: one for each stage of how someone finds you, chooses you and becomes a customer. Every item is marked with how it runs:
- Built once
- Every month
- Set up, then every month
Where to start
Start with what you're seeing.
The problems owners usually bring to us, what tends to be behind each one, and the work that fixes it. Each fix links to where it's explained below.
- People nearby find your competitors before they find you.
Usually because
A thin Google listing, few reviews, and not much telling Google where you work.
What fixes it
Search & Visibility
- Your website looks dated, or it's hard to use on a phone.
Usually because
It's slow, cramped on a small screen, or hasn't been touched in years.
What fixes it
Websites & Conversion
- People visit your site but don't call, book or get in touch.
Usually because
There's no quick, obvious way to call, book or ask a question, and nobody is checking where visitors give up.
What fixes it
Websites & Conversion
- You're paying for ads but can't tell which ones bring in customers.
Usually because
Calls and form enquiries aren't traced back to the ad or search they came from.
What fixes it
Websites & Conversion
Growth & Automation
- Business comes in waves.
Usually because
New customers depend on the season, referrals and word of mouth, with nothing steady behind them.
What fixes it
Growth & Automation
- Enquiries slip through the cracks.
Usually because
They arrive by phone, email and message, with no one place to keep them and no follow-up while you're busy.
What fixes it
Growth & Automation
Calgary, from above
01 · Get found
Search & Visibility
Get found by the right customers.
What it fixes
People nearby are searching for what you do and finding your competitors first. Your Google listing is thin, you have few reviews, or your website doesn't make clear what you do and where.
Scope of work
Google Business Profile
Your listing on Google Maps and in local search results. We set it up properly, then keep it current every month.
Set up, then every month
Local SEO
Work that helps you show up when people in your area search for what you do, not only when they already know your name.
Every month
On-page & technical SEO
Your pages, titles and site structure set up so Google can read them and match them to the right searches, then kept that way as the site changes.
Set up, then every month
Reviews & reputation
Reviews answered and your reputation looked after, because reviews are what people read before they call or visit.
Every month
02 · Get chosen
Websites & Conversion
Turn attention into enquiries.
What it fixes
Your website is dated, slow or hard to use on a phone, or people visit and leave without calling, booking or getting in touch.
Built recently: Pama Homes and Eagle Garage Doors
Scope of work
Website design & development
A fast site that works on any phone, built around what customers need to decide: what you offer, where to find you and how to get in touch.
Built once
Landing pages & quote funnels
Focused pages for one service or one ad campaign, with a short quote or booking form, so people who click land somewhere made to get them in touch.
Built once
Conversion optimization
Pages and forms improved every month based on what's bringing in calls and enquiries, so more of your visitors get in touch.
Every month
Analytics & conversion tracking
Every call and form enquiry traced back to the search, ad or page it came from, so decisions are made on what's actually bringing in customers.
Set up, then every month
03 · Get booked
Growth & Automation
Generate, manage, and follow up with more opportunities.
What it fixes
Business comes in waves. You're paying for ads without knowing which ones bring in customers, and enquiries slip through between calls, emails and messages while you're busy.
Scope of work
Paid advertising
Run every month on Google Ads, Google Local Services Ads and Meta (Facebook and Instagram), with spend moved toward the ads that bring in enquiries and away from the ones that don't.
Every month
Lead generation
Campaigns aimed at the customers you want more of, in the areas you serve, so new enquiries don't depend on word of mouth alone.
Every month
CRM & lead management
Every enquiry in one place — who it's from, where it came from and where it's up to — so fewer get lost between calls, emails and messages.
Set up, then every month
Automated follow-up
Replies and reminders that go out on their own, so an enquiry doesn't sit waiting while you're busy with customers.
Set up, then every month
The terms
No packages. No lock-in.
- Month to month
- The monthly work runs month to month, with no long-term contract.
- Custom quotes
- No packages, tiers or set prices. Your quote is built around what your business needs.
- Your site or a new one
- Monthly work can run on the site you already have, if it's decent. If it's too weak to bring in enquiries, we'll recommend rebuilding it first.
- A reply within 24 hours
- Send a request and pick a time for your free 30-minute call straight away, or we'll reply within 24 hours to set one up.
Downtown and the Calgary Tower at dusk
Next step
Not sure which you need? That's what the call is for.
A free 30-minute call about your business and what's getting in the way. After it, you get a custom quote.
Book a Free Strategy CallWe reply within 24 hours.